Real Insights Podcast – Using AI in Real Estate with Meriel Gordon and Carrie Soave

AI And Real Estate 

In this conversation, Meriel Gordon interviews Carrie Soave about using AI and social media in real estate. They discuss the discovery of AI and its impact on real estate, particularly in the form of Chat GPT. Carrie explains how Chat GPT can create custom language models for specific purposes, such as creating social media content and interacting with clients. They also explore the potential of AI to enhance the client experience and improve lead generation.

The conversation concludes with a discussion on the rapid changes in AI technology and the importance of staying informed and adaptable. 

Recap & Takeaways

Takeaways AI, particularly Chat GPT, has the potential to revolutionize the real estate industry by streamlining processes, improving client experiences, and enhancing lead generation. Realtors can use Chat GPT to create custom language models that reflect their unique brand and communication style. AI tools like Chat GPT can be used as lead magnets to provide value to potential clients and capture their information for future follow-up. Staying informed and adaptable is crucial in the rapidly evolving field of AI, as new updates and features are constantly being introduced.